While we’re used to men taking their clothes off for charity calendars, in South Africa they’ve decided you don’t need the excuse of a calendar to get men to strip down for a good cause. That’s what Greenpop’s done for their latest campaign, featuring 20 images of naked men to help them raise at least enough cash to plant 1,000 new trees for Arbour Month.
Greenpop is ‘a non profit organisation on a mission to (re)connect people with our planet. We plant trees through urban greening and reforestation projects, spread environmental awareness, and activate people through green festivals and workshops.’
Sounds like a good cause, and if it involves naked men, all the better. Take a look at the images below, and then you can help out with some cash over at givengain.
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