In 1988, Rob Lowe’s blooming, heartthrob career nearly came to a complete end when he was caught on tape having sex with a 16-year-old girl and a 22-year-old woman the night before the Democratic National Convention in Atlanta.

It took him a long time to fight his way back (it wasn’t until The West Wing that Hollywood properly forgave him), but it seems Lowe thinks 25 years is enough time to allow a little irony, as he has signed on for a role in the Sony Pictures comedy, Sex Tape, according to TheWrap.

Jason Segel and Cameron Diaz take the lead roles a married couple who try to spice up their love life by making a sex tape. However, the next day they can’t find the tape, which launches them on a frantic search to find the video before it ends up in the wrong hands.

Lowe has signed up to play the high-strung CEO of the Children’s Toy Company, who inadvertently comes into possession of the tape that the young couple is trying to get back. Rob Corddry and Jack Black also star.

Jake Kasdan (Bad Teacher) is directing, with filming die to begin later in the autumn.

I half wonder whether Lowe signed up just so that when people put ‘rob lowe sex tape’ into Google, something other than his 1988 ignominy comes up in the results.