While quite a lot of companies have tried to include LGBT people in their ads in recent years, often it looks like it was purely done to get attention. However, a new ad from Coca-Cola does a great job of including a gay character, without appearing like it’s trying to pat itself on the back for doing so – indeed, it treats it pretty much like it’s the most natural thing in the world.
It fits into a long line of Coke adds where women have been shown drooling over a hunky specimen of manhood, but this one shows that sometimes there are boys drooling too. In it, a brother and sister and both looking out the window at the gorgeous, muscled poolboy – and simultaneously decide what he needs is a bottle of soda. However, who’s going to get it too him first?
Take a look at the fun new ad below – and see if you will join the siblings in their poolboy admiration.
https://www.youtube.com/watch?v=wWBQP-bxfX0
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