The Avengers once again smashed allcomers at the US box office, taking another $55 million over the weekend to take its total to an incredibly impressive $457 million. It believed that its continued success at attracting repeat business is one of the reasons Universal’s Battleship opened to a disappointing $25 million, well below the $35-$40 million that had been expected.
It’s a big blow to the film, which may have made $200 million outside the US, but is unlikely to break $100 million in America, ensuring the film will make a loss. So while Universal was hoping for a Transformers style franchise, that’s no longer likely to happen.
It wasn’t the only film that underplayed as The Dictator took $17 million over the weekend for a total of $25 million since it opened last Wednesday. Thankfully though, it took $45 million overseas in the terriories it opened in, ensuring that while the US has been weak, it should make a profit worldwide.
Even a film designed to attract a very different audience to the male dominated summer blockbusters failed to attract an audience, with What To Expect When You’re Expecting taking just $10.5 million. Take a look below for the US box office top 10 for the weekend of May 18th-20th.
|Rank||Title||Weekend Gross (millions)||Total Gross to date (millions)|
|5||What To Expect When You’re Expecting||$10.5||$10.5|
|6||The Best Exotic Marigold Hotel||$3.2||$8.2|
|7||The Hunger Games||$3.0||$391.6|
|8||Think Like A Man||$2.7||$85.8|
|9||The Lucky One||$1.7||$56.9|
|10||The Pirates! Band Of Misfits||$1.4||$25.3|