New Cinderella Trailer – Fresh look at Lily James & Richard Madden in a more magical fairy tale

A few weeks ago the main trailer for Disney’s live action Cinderella emerged, but there was a bit of problem – for a film based on a fairy tale, it didn’t look that magical. Indeed it looked like despite his success with Thor, director Kenneth Branagh may have returned to the somewhat journeyman role that’s hampered quite a few of his movies.

However now a new trailer has emerged via Disney New Zealand, which suggest there will indeed be a bit of enchantment in the film, even if most of comes from CGI.

Here’s the synopsis: ‘A live-action feature inspired by the classic fairy tale, “Cinderella” brings to life the timeless images from Disney’s 1950 animated masterpiece as fully-realized characters in a visually-dazzling spectacle for a whole new generation.

‘The story of “Cinderella” follows the fortunes of young Ella (Lily James) whose merchant father remarries following the death of her mother. Eager to support her loving father, Ella welcomes her new stepmother (Cate Blanchett) and her daughters Anastasia (Holliday Grainger) and Drisella (Sophie McShera) into the family home. But, when Ella’s father unexpectedly passes away, she finds herself at the mercy of a jealous and cruel new family. Finally relegated to nothing more than a servant girl covered in ashes, and spitefully renamed Cinderella, Ella could easily begin to lose hope. Yet, despite the cruelty inflicted upon her, Ella is determined to honor her mother’s dying words and to “have courage and be kind.” She will not give in to despair nor despise those who mistreat her. And then there is the dashing stranger she meets in the woods. Unaware that he is really a prince, not merely an apprentice at the Palace, Ella finally feels she has met a kindred soul. It appears her fortunes may be about to change when the Palace sends out an open invitation for all maidens to attend a ball, raising Ella’s hopes of once again encountering the charming Kit (Richard Madden). Alas, her stepmother forbids her to attend and callously rips apart her dress. But, as in all good fairy tales, help is at hand, and a kindly beggar woman (Helena Bonham Carter) steps forward and – armed with a pumpkin and a few mice – changes Cinderella’s life forever.’

The movie is due out on March 27th, 2015. Take a look at the trailer and poster below.