Would you buy a tickets to a musical stage show about Grindr? You might not think so, but after watching this trailer I can imagine there’d be quite a lot of people who’d stump up the cash to see a full-length version.
With its tongue stuck firmly in its cheek, the three-minute video presents us with the story of a young man who comes to the city and thinks the smartphone app will lead to love (and perhaps he’s right, as a new report says around half of its users have found love and/or friendship through the app).
The music is surprisingly good, really going for the Broadway showtune vibe, although with lyrics and subject matter that would make Sondheim blush. Take a look below and be prepared to smile at an idea that’s smarter and funnier than it might initially seem.
(Incidentally, it’s actually a little late, as there’s already a musical called ‘Grind’ about gay hookup apps, which was released last year as a 30-minute short film starring Anthony Rapp. You can watch that here.)
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