It’s just about a month until Disney release Oz The Great And Powerful on the world, and they’ll be hoping for Alice In Wonderland style returns on their hefty investment. Now a short Superbowl spot has emerged, giving us another quick glimpse into Sam Raimi’s take on L. Frank Baum’s classic fantastical world.

Here’s the synopsis: ‘Disney’s fantastical adventure “Oz The Great and Powerful,” directed by Sam Raimi, imagines the origins of L. Frank Baum’s beloved character, the Wizard of Oz. When Oscar Diggs (James Franco), a small-time circus magician with dubious ethics, is hurled away from dusty Kansas to the vibrant Land of Oz, he thinks he’s hit the jackpot—fame and fortune are his for the taking—that is until he meets three witches, Theodora (Mila Kunis), Evanora (Rachel Weisz) and Glinda (Michelle Williams), who are not convinced he is the great wizard everyone’s been expecting.

‘Reluctantly drawn into the epic problems facing the Land of Oz and its inhabitants, Oscar must find out who is good and who is evil before it is too late. Putting his magical arts to use through illusion, ingenuity—and even a bit of wizardry—Oscar transforms himself not only into the great and powerful Wizard of Oz but into a better man as well.’

As we were promised when the full banner poster for Oz the Great And Powerful was revealed yesterday, a new full trailer for the movie has now been released. It’s certainly wants to suggest this is going to be a fantastical, incredible looking movie, and as many have said, there’s more than a hint that Disney would like us to think of this as the new Alice In Wonderland.

It also interesting that they’ve kept the far distance looking oddly flat, which is presumably a nod to the pretty but painted on backgrounds of the classic 1939 Wizard Of Oz. However what’s more difficult to tell is whether the story is strong enough to compete with the visuals, and also whether the human characters can be fully integrated into a world that’s so reliant on special effects. We’ll have to keep out fingers crossed.

Here’s the synopsis: ‘Disney’s fantastical adventure “Oz The Great and Powerful,” directed by Sam Raimi, imagines the origins of L. Frank Baum’s beloved character, the Wizard of Oz. When Oscar Diggs (James Franco), a small-time circus magician with dubious ethics, is hurled away from dusty Kansas to the vibrant Land of Oz, he thinks he’s hit the jackpot—fame and fortune are his for the taking—that is until he meets three witches, Theodora (Mila Kunis), Evanora (Rachel Weisz) and Glinda (Michelle Williams), who are not convinced he is the great wizard everyone’s been expecting. Reluctantly drawn into the epic problems facing the Land of Oz and its inhabitants, Oscar must find out who is good and who is evil before it is too late. Putting his magical arts to use through illusion, ingenuity—and even a bit of wizardry—Oscar transforms himself not only into the great and powerful Wizard of Oz but into a better man as well.’

It’s due out March 8th 2013.

Comic-Con has kicked off an San Diego, but us normal people don’t have to miss out completely, as following it’s presentation at the event, Disney has now put the first trailer for Sam Raimi’s Oz The Great And Powerful online. It appears the movie will follow The Wizard Of Oz’s trick of having the real worls in black and white, while Oz will be in colour, although the fantastical world is has been given a bit of a CG makeover. Here’s the synopsis: ‘Disney’s fantastical adventure “Oz The Great and Powerful,” directed by Sam Raimi, imagines the origins of L. Frank Baum’s beloved character, the Wizard of Oz. When Oscar Diggs (James Franco), a small-time circus magician with dubious ethics, is hurled away from dusty Kansas to the vibrant Land of Oz, he thinks he’s hit the jackpot—fame and fortune are his for the taking—that is until he meets three witches, Theodora (Mila Kunis), Evanora (Rachel Weisz) and Glinda (Michelle Williams), who are not convinced he is the great wizard everyone’s been expecting. Reluctantly drawn into the epic problems facing the Land of Oz and its inhabitants, Oscar must find out who is good and who is evil before it is too late. Putting his magical arts to use through illusion, ingenuity—and even a bit of wizardry—Oscar transforms himself not only into the great and powerful Wizard of Oz but into a better man as well.’