Ever since the teenage private eye show Veronica Mars was cancelled after three seasons in 2007, the cast and creator have talked up the possibility of a movie. However as it was canned due to low ratings, it seemed unlikely they’d ever get the funding to do it – even if many of those people who did like the show were absolutely rabid fans.
Then along came the concept of internet crowdfunding, and so creator Rob Thomas and star Kristen Bell decided to give that a go. As is now well known, the project hits its $2 million target in 10 hours and ended up with over $5 million in funding – and so the film version got the greenlight thanks to ordinary people putting up the cash. [Read more…]